When it comes to marketing, custom stickers are a great way to get your brand name and logo out there. But with so many different types of sticker materials to choose from, how do you know which one is right for your product? Here are 5 factors to consider when choosing the right type of sticker material for your product.
1. The type of product you are selling
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Consider the type of product you are selling. If you are selling a high-end, luxurious product, you may want to use a more expensive, sparkly sticker material that will reflect the quality of your product. If you are selling a sustainable, locally sourced product, you might want to use an eco-friendly sticker material like custom paper stickers.
2. The environment the product will be used in
Another factor to consider is the environment the product will be used in. If the product will be used outdoors, you will need a custom waterproof sticker that is weatherproof and can withstand the elements. Also think about how customers will use your product. Will it be stored in the shower or the kitchen? If the product will be used indoors, you can use a sticker made from paper material.
3. The durability of the sticker material
The durability of the sticker material is also important to consider. Some stickers are designed to be temporary, while others are designed to last for years. Consider how long you want the sticker to last and choose a material that meets your needs. Remember that vinyl-based stickers tend to be among the most durable materials.
4. How the sticker will be applied
Another thing to consider is how the sticker will be applied. Some stickers are designed for hand application, while others are designed for machine application. If you need help deciding which type of sticker is right for your product, contact a professional sticker printing business to get the best advice.
5. The cost of the sticker material
Finally, don’t forget to consider the cost of the sticker material. Some materials are more expensive than others. You can get standard white stickers material for a low cost, but effect materials like metallic or transparent stickers can be a bit more pricey. Choose a material that fits your budget and meets your needs.
Now that you know the 5 factors to consider when choosing the right type of sticker material for your product, it’s time to get started! Contact a sticker printing business today to learn more about our different types of stickers and find the perfect one for your product.